'ello 'ello.
A decade inside global brands taught me that marketing, brand and business strategy only work when they work together. That is how I consult.
Marketing & business consultant. Based in Australia, working globally.
Tom Cooke
Tom Cooke
After ten years leading marketing inside global companies, GetYourGuide, Zalando, ZOZO and Henkel, I made a deliberate choice to work differently.
Founder-led and growing businesses often have something the big ones spend years trying to manufacture: a real story, real customers, and a genuine reason to exist. What they are often missing is the strategic rigour to turn that into growth. That is what I bring. I work with founders and leadership teams across Australia on brand strategy, marketing strategy, go-to-market planning and fractional CMO engagements.